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Press contact: Bonnie Bemister – 678.285.0325
bonnie@marshmeadowsmarketing.com

URBAN NEW ALERT 

MADE IN AMERICA PAVILION TO JOIN SEPTEMBER 2015 LAS VEGAS SOUVENIR & RESORT GIFT SHOW

ATLANTA (March 18, 2015)-  Responding to retail demand for more products produced in the United States, Urban Expositions will feature a new ‘Made in America’ Pavilion at the September 16-19, 2015 Las Vegas Souvenir & Resort Gift Show at the Las Vegas Convention Center.  Among the highlights for the 10th anniversary edition of the nation’s largest souvenir show, the new pavilion will make it even easier for retailers to find the products their customers’ want- all on one floor, in an easy-to-shop, convenient setting.

“Today’s consumers want to know where their products are made and most are willing to pay more for items made right here in the U.S.  The new ‘Made in America’ pavilion will help our retailers  build a  reputation among their own customers as a great resource for the quality, domestically made resources they’re looking for ”, says Donna Guess, Vice President of Operations & Souvenir and Resort Shows, Urban Expositions.  “It’s just one more way we can all work together to help support the US economy and promote job growth here at home.”
 
According to Federal Trade Commission regulations, a product has to be “all or virtually all” produced in the United States to use the "Made in America" qualification on its packaging or advertising.  To qualify for the Las Vegas Souvenir & Resort Gift Show Made In America pavilion, products must be constructed in the US from a minimum 70 percent or more domestically produced materials. 

“This is great news,” said Bob Uffer, General Manager, Evelyn Hill, Inc. Statue of Liberty National Monument. “Though I truly believe in the imports and support the vendors and thousands of Americans they employ, a Made in America Pavilion is very important to us as this is a large part of our business. We have a second store on Liberty Island that only offers Made in America merchandise.”

In addition to the new pavilion, the 2015 edition will also bring together even more of the fabulous networking events and product resources the industry has come to expect, including hotel rates starting as low as $9.99 for retail buyers. The new pavilion will also further enhance the show’s unrivaled selection of more than 1300 booths showcasing thousands of lines of souvenir and resort products in a wide range of categories, including destination, resort and tourist merchandise, souvenirs, green products, T-shirts, beach items, Made in America, coastal and nautical, lake, mountain and lodge, ski-themed products, logo products, shell items, giftware, jewelry/fashion accessories, toys/games and more.

Companies interested in exhibiting in the new Made In America pavilion or in receiving more information about booth opportunities at the 2015 edition can contact Lisa Glosson at 678.370.0334 or lglosson@urban-expo.com.  For attendee information, contact Briana Mackey at 678.370.4573 or bmackey@urban-expo.com. Complete details also available at www.lvsouvenirshow.com .

SHOW FAST FACTS
WHEN:           Wednesday, September 16- Saturday, September 19, 2015
WHERE:         Las Vegas Convention Center, 3150 Paradise Road, Las Vegas, NV 89109
HOURS:          9 am – 5 pm, Wednesday- Friday;  9 am – 2 pm, Saturday
MORE INFO:  www.lvsouvenirshow.com | 678.285.3976 (EXPO) or 800.318.2238

ABOUT URBAN EXPOSITIONS
Urban Expositions is the largest gift, airport retail and souvenir trade show organizer in the U.S., hosting a total of 35 shows each year. In January 1996, Urban Expositions launched the semi-annual Philadelphia Gift Show, which has become one of the largest and most successful regional events in the nation. Since then, the company has continued to grow through acquisitions and new show development. Based in Kennesaw, GA, Urban Expositions offers a complete roster of tradeshow management services, including exhibit sales and marketing, operations, database development and management. For more information, visit www.urban-expo.com or call 800.318.2238.


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