FOR IMMEDIATE RELEASE        
Press contact: Jennifer Welborn – 678.370.0328
jennifer@marshmeadowsmarketing.com

URBAN NEWS BRIEF

NEW RESOURCES, LOCAL SPECIALTIES, NEW WEBSITE HIGHLIGHT 
SUMMER 2015 CALIFORNIA GIFT SHOW

ATLANTA (July 30, 2015) - From a new “California Dreamin’” spotlight on locally made resources to 160-plus new, first-time exhibitors joining the growing  floor roster, the July 17-20, 2015 California Gift Show at the Los Angeles Convention Center delighted its western region retail audience with an expanded offering of fresh new resources to explore. Signifying the show’s continued emphasis on new business opportunities for retailers, the summer edition also hosted the launch of a brand new website –www.californiagiftshow.com.

“As a regional gift show, our sweet spot is our ability to offer retailers a showcase for resources they will not find at other markets,” explains Dirk von Gal, Industry Vice President of Gift, Urban Expositions. “By searching out even more new companies for our summer show – especially those that are unique to our marketplace and custom-tailored to the California /western region customer – and bringing them together with our popular ‘World Style’ resources in Kentia Hall and the show’s other offerings, we’re continuing to expand the show’s value to our buying audience.”

Making its debut at the summer show, the new “California Dreamin’” spotlight brought together a number of up-and-coming artisan designs and products – all made in California. These new resources joined more than 160 new, first-time exhibiting companies that were featured among the ranks of the show’s other categories – Gifts, Design LA, Makers Market, Boardwalk, Personal Style, Jewelry (Cash & Carry), Vintage and World Style, as well as a growing roster of Fair Trade, eco-friendly and made in America resources.

Pictured left to right: Ashley Strickland, owner, TwigKids; Nora Wade, Sales Manager, California Gift Show

To highlight and recognize exhibitors, the California Gift Show gave retailers the chance to vote for the show’s “Best Maker” and “Best New Product.”  Selected among the other talented artisans showcasing handcrafted items in the Makers’ Market section, TwigKids was voted Best Maker. Selecting from a special product display area showcasing many of the show’s new exhibitors, buyers chose Joco Group Party as the summer show’s “Best New Product” winner. 

Pictured left to right: Michelle Hardwick, associate, Joco Group Party; Suzy Jones, owner, Joco Group Party; Jamie Coward, Sales Manager, California Gift Show

The California Gift Show has become one of our main sources for new resources,” said Anglica Ayala Muller, Bay Books, Coronado, CA, commenting on the show’s versatile selection of new exhibitors. “We were able to find new vendors and new product lines for our store – goal accomplished!”

“When it comes to sourcing products from around the world that I absolutely cannot see at other shows, the California Gift Show is an important market for our business,” said Lisa Young, Doodlets, Santa Fe, NM. “It’s also very buyer centric,” she added, pointing to the California Gift Show’s unified “How the West is One” marketing campaign with the LA Mart and California Market Center. As part of the joint effort, the three venues honor each other’s admission badges and provide inter-venue shuttle service. 

In addition to new resources, buyers also had the chance to attend a full roster of educational programs and enjoy other buyer services, including parking reimbursements and daily $50 cash giveaways each day.  The daily giveaways culminated on the last day of the show with a special drawing for a complimentary hotel stay at the Winter 2016 edition won by Lydia Tate of Rockin’ Rudy’s in Missoula, MT
 

 

Shifting to a new Saturday-Tuesday date pattern, the next edition of the California Gift Show will be held January 30-February 2, 2015 at the Los Angeles Convention Center. 

 

 

To help buyers and exhibitors plan for the next edition, Urban Expositions has launched a brand new website for the show.  Easy to navigate, the redesigned site – www.californiagiftshow.com -  also includes a number of new features, including a special “Product Highlights” section, show planning tips, access to the show’s new ExpressPass™ registration and more.

EXHIBITOR/ATTENDEE INFORMATION 
Visit www.californiagiftshow.com for the latest show news and to see the debut of the new website. For more information on exhibiting, contact Dirk von Gal at 678.370.0345 or dvongal@urban-expo.com. For information on attending, contact Joceline Arnold at 678.831.4573 or jarnold@urban-expo.com.

ABOUT URBAN EXPOSITIONS 
Urban Expositions, which is based in Kennesaw, GA, produces and manages a portfolio of 36 events covering six sectors. Urban Expositions was founded in 1995 with the Philadelphia Gift Show and built its business in the regional Gift & Souvenir industries. In 2008 Urban began to diversify outside of Gift & Souvenir and now produces events in sectors including Art, Aviation, Foodservice and Gaming. Urban also produces one publication, Airport Revenue News, focused on the airport concession industry. Outside of Kennesaw Urban also has offices in Shelton, CT and Boca Raton, FL, as well as many remote employees based in areas that are rich with customers.  For more information, visit www.urban-expo.com.


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