FOR IMMEDIATE RELEASE        
Press contact: Amy Dufour – 678.285.0597
amy@marshmeadowsmarketing.com

FIRST TO MARKET:

SF MARKET KICKS OFF JANUARY 8-11, 2016 WITH NEW RESOURCES CENTERED AROUND THE NORTHERN CALIFORNIA LIFESTYLE


ATLANTA, GA (October 9, 2015) – As the first show of the winter 2016 buying season, SF Market (formerly the San Francisco International Gift Fair), brings a versatile product selection built around the Northern California lifestyle to Moscone Center’s North Hall from January 8-11, 2016.  From new Pairings and Outdoor Living spotlights to California-based companies, local artisans, classic best sellers and sophisticated styles, retailers from the western region and nation will find fresh new resources that reflect the interests and lifestyles of their customers.

“SF Market is a destination for regional and national retailers seeking innovative, upscale designs with a northern California accent,” said Dirk von Gal, industry vice president of gift, Urban Expositions.  “The January market has been rebranded to better communicate the scope and depth of product categories that cater to the Northern California lifestyle and passion for living well. We’ve redefined the show’s selection with new spotlights including ‘Pairings’ and ‘Outdoor Living’ that truly respond to the region’s defining characteristics to reflect how the San Francisco market is evolving and growing.”

SHOW HIGHLIGHTS INCLUDE:

NEW JANUARY DATES -  SF Market returns to Moscone Center with new January dates and a new Friday – Monday date pattern. SF Market will open on Friday, January 8 – Monday, January 11, 2016. 

NEW EXPRESSPASS™ REGISTRATION - To make attendee registration and entry as easy as possible, while also ensuring the wholesale integrity of the event, SF Market is offering ExpressPass™ registration. Rather than receiving a badge in advance by mail, retailers can receive an ExpressPass™ via email to scan with onsite readers and quickly print out badge(s) when they arrive at the show. To pre-register for SF Market and receive the ExpressPass™, retailers can visit www.sf-market.com to complete the online registration process.

EXPANDED SELECTION OF OUTDOOR LIVING PRODUCTS – SF Market will spotlight Outdoor Living products that complement the show’s existing selection of home and garden offerings, including outdoor accessories, casual furniture, seasonal products and more.  

PAIRINGS – SF Market has always been a resource for wine-related products – ranging from bar accessories and stemware to apparel and more.  The new Pairings showcase will spotlight regional food, wine and craft beer resources and a range of gourmet specialties and accessories. This new product spotlight is perfect for wineries, gift, gourmet shops seeking ways to see the newest designs and add a local level of sophistication to their store. 

SF MARKET SOCIAL - Shop and socialize! Show attendees can enjoy complimentary refreshments on the show floor from 4:00 – 5:30 pm on Saturday, January 9, 2016.

GIFT BASKET GIVEAWAYS – Register onsite for a chance to win beautiful gift baskets from participating SF Market exhibitors. To enter the gift basket giveaway, show attendees can stop by the Transportation Rebate Desk and pick up an entry slip to win one of several gift baskets raffled off during the show.

TRANSPORTATION REIMBURSEMENT FOR BUYERS – Buyers are encouraged to stop by the show’s Transportation Rebate Desk along with their buyer badge and parking /transportation receipt to receive up to a $10 transportation credit.

COMPREHENSIVE EDUCATIONAL & NETWORKING OFFERINGS
SF Market is designing an exclusive series of educational programs and onsite experiences, including wine tastings. Attendees can choose from a number of free educational programs ranging from color and trends, visual merchandising and display, social media, sales and marketing techniques. Seminars and networking events will run throughout the show. Look for more information coming soon and check show website for regular updates. 

EXHIBITOR/ATTENDEE INFORMATION
Visit www.sf-market.com for the latest show news. For exhibitor information, contact Kelly McLoughlin at 678.370.0325 or kmcloughlin@urban-expo.com.  For attendee information, contact Jhana Jordan at 678.370.0338 or jjordan@urban-expo.com.

SF MARKET FAST FACTS

WHEN:          Friday, January 8-Monday, January 11, 2016
WHERE:         Moscone Center - North Hall, 747 Howard Street, San Francisco, CA 94103
HOURS:          9 am – 6 pm, Friday - Sunday;  9 am – 2 pm, Monday
MORE INFO:  www.sf-market.com  | 678.285.3976 (EXPO) or 800.318.2238

DISCOUNTED HOTEL RATES
Visit the travel section on the show’s website – www.sf-market.com or call Connections Housing at 855-246-URBAN (8722).

ABOUT URBAN EXPOSITIONS
Based in Kennesaw, GA and founded in 1995, Urban Expositions produces and manages a portfolio of 40 events serving nine industry sectors, including Gift, Souvenir, Art, Apparel, Aviation, Halloween | Party, Foodservice, Pet and Gaming. Urban also produces Airport Revenue News, a publication focusing on the airport concession industry. In addition to its Kennesaw, GA headquarters, Urban has offices in Shelton, CT, Boca Raton, FL, and is represented by employees in California, Colorado and Illinois. www.urban-expo.com | 800.318.2238.  

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